About

Welcome to Luè Kids, where the magic of childhood is at the center of everything we do!

Luè Kids is a Berlin-based brand specialising in accessories for children aged 0 - 6 years. Founded by Federica Falcone, the brand was conceived as an homage to the journey through motherhood:

‘In my journey as a parent, I've come to appreciate the unique imaginative world that children inhabit. In a time where technology is easily accessible yet challenging to regulate, I've realised the crucial role we, as parents, play in safeguarding children’s enchanting realm. The influence of the Waldorf world, which my own children experienced, has heightened my awareness of the significance of two vital elements—connecting with nature and embracing the essence of free play'. 

Luè Kids is founded on these two core principles: celebrating nature and fostering  children’s imaginative and creative play. 

Celebrating nature means to us to make always environmentally sustainable choices and crafting products that pay homage to the nature. Our designs mirror the natural world as closely as possible; for instance, our butterfly wing patterns are an accurate representation of those found in the Graphium Idaeoides. Through our detailed designs, we aim not only to reflect the beauty of nature but also to strengthen children's bond and interest in nature.

Fostering children’s imaginative and creative play is at the core of our ethos: our products are crafted to be companions in the vivid and playful realm of children's imagination. With our accessories, we strive to preserve and enhance this imaginative universe, honouring children’s innate and exceptional abilities.

We are thankful that you are here, attentive and interested in the story and values behind Luè Kids. Now, we just wish that you will love and enjoy our accessories as much as we do!